Global Insights Local Impact
In the ever-evolving landscape of SEO, staying ahead of the curve is essential. For years, Moz’s Whiteboard Friday has been a trusted resource for SEO enthusiasts and professionals worldwide. In 2023, an extraordinary journey has unfolded. Spanning four continents and bringing together a diverse ensemble of over 30 SEO hosts to film episodes covering topics
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Claire Carlile spotted, and Andy Simpson commented on this announcement from Google: “Since 2013, Google has supported logo structured data, which recognizes two Organization fields: logo and url. Today we’re expanding our support for organizational information by extracting additional administrative data such as name, address, contact information, and various business identifiers. You can continue to
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By Tom Capper | March 29, 2023 Before we’d heard of SGEs, Google’s main entrant in the AI arms race of 2023 seemed to be its chat interface. Tom compared Google’s Bard and the New Bing and shared his first impressions of both AI integrations. “The new Bing” is the product of Microsoft’s alliance with
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With the influx of AI-generated content, it’s more important than ever to produce high-quality content that your audience and Google will love. In late 2022, Google rolled out the Helpful Content Update, an ongoing effort to reward sites with “people-first” content, and we saw the importance of this continue into 2023. Along with this update,
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When we think about the video platform, I would highly recommend that you use YouTube. A lot of people ask me, “Which platform should we use when we embed videos?” And I highly recommend using YouTube. And the reason why is because Google has set a lot of the parameters and the technical specifications for
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Step 2: Write prompt Before this step, ensure you have validated the possibility of the idea as described before. Once you have a clear idea and functionality, you can use ChatGPT to generate a Chrome extension. Example Prompt: Assume you’re an experienced Chrome extension developer. I want you to generate the full code for a
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To perform this analysis, you will need a sample of keywords to work with. Keep in mind that to fill out this template, you will need to manually examine search results for each keyword, so keep your list manageable. Whatever sample of keywords you choose, make sure you know the percentage of total organic traffic
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Let’s just get this out of the way: Creating a content plan that is both fully aligned with company goals while also sitting firmly within budgetary limitations is a serious balancing act. It requires a strategic approach that takes into account the financial resources available while ensuring that the content strategy remains tightly focused not
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My follow-up: “Hey {firstName}, I’m just following up in case you never got my email:)” His answer: Hey Lucio! I would love to talk about this; I’m definitely interested. Are you available this Wednesday at 15:00? Here is my Calendly link. 8. Prepare for the sales call Streamlining your sales process can be more effective
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US vs. Google is an antitrust case by the US Department of Justice against Google. This is likely to be a historic case — for example, a similar case in the past concerning Microsoft abusing its operating system monopoly in the browser space famously resulted in Microsoft having to make it easier for users to
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